Encouraging social boob-tubing, this new web/iPhone app lets users “tune in” (a la Foursquare) to specific TV shows via a personalized guide based on your location & cable provider, and discuss whatever they’re watching in real time via a Twitter/Facebook-style conversation; additionally, you can see what others’re watching, check the most currently tuned-in programs, and unlock “badges” -- earn enough, and you'll become an Eagle Eye Scout.